Privacy Policy for the Websites of beUnity AG

Note: This is merely a translation of the German version, which serves as the legal basis.

Preamble

The protection of your personal data is important to us. This privacy policy informs you about the type, scope, and purpose of the processing of your personal data when visiting our publicly accessible marketing websites.

We use a data protection management system and work closely with external specialists to comply with the applicable legal requirements at all times. In doing so, we observe the provisions of the EU General Data Protection Regulation (GDPR), the revised Swiss Data Protection Act (revDSG), and other relevant national data protection regulations.

This privacy policy is valid as of 18.07.2025. We reserve the right to make changes – the current version is always available at: https://beunity.io/en/legal-notices/

Important Note: Unlike our marketing websites (covered by this privacy policy), we do not use cookies for marketing or advertising purposes on our platform. There is no user-based advertising, profiling, or retargeting. See the “Privacy Policy for the Use of the beUnity Platform” at https://beunity.io/en/legal-notices/.

 

General Information

Scope

This privacy policy applies to the use of the publicly accessible websites of beUnity AG, in particular under the following domains:

  • www.beunity.io
  • and all associated subdomains and landing pages (e.g., campaign- or product-related)

It explains how and for what purpose personal data is processed when visiting our websites – regardless of whether access is via desktop, tablet, or smartphone.

 

Responsible Party

Responsible for data processing under the GDPR and revDSG is:

beUnity AG
Gattikonerstrasse 121
8136 Gattikon, Switzerland

E-mail: datenschutz@beunity.io

Further information can be found in the imprint.

 

Definitions

Whenever terms such as “personal data,” “processing,” “controller,” “processor,” or “data subject” are used in this privacy policy, their meanings are in accordance with Art. 4 GDPR.

These terms are gender-neutral and refer to all affected persons regardless of gender or identity.

 

Purpose and Scope of Data Processing

We process personal data exclusively for the following purposes:

  • Display and optimization of the websites
  • Statistical evaluations (web analysis)
  • Communication via contact forms or e-mail
  • Registration for newsletters and events

 

Collected Data

When visiting our website, we automatically collect:

  • IP address
  • Browser type/version
  • Operating system used
  • Referrer URL
  • Date and time of website visits
  • Visited pages (interactions)

 

When using forms or registering for newsletters, we additionally store:

  • First name, last name, e-mail address
  • Any other voluntary information (e.g., place of residence)

 

Cookies & Tracking

We use cookies to analyze website usage and improve the user experience.

  • Required cookies: Necessary for the operation and security of the website (Art. 6 para. 1 lit. f GDPR)
  • Analysis/marketing cookies: Only with your explicit consent (Art. 6 para. 1 lit. a GDPR)

You can revoke your consent at any time via the cookie banner or by e-mail to datenschutz@beunity.io.

 

Tools & Processors

We use the following third-party processors in accordance with Art. 28 GDPR:

 

Tool

Purpose

Location

Type

WPEngine

Website hosting

USA

Required

Cloudflare

Website security (e.g., DDoS protection) and CDN (Content Delivery Network)

USA

Required

Hubspot

Marketing tool for website analysis and conversion optimization; forms for registration, newsletters, or other forms

USA

Required

SendGrid

Newsletter dispatch

USA

Required

Font-Aweesome

Unified display of icons

USA

Required

Meta (Facebook) Pixel

Remarketing on Meta platforms (e.g., Facebook)

USA

Only with consent

Google Dienstleistungen

Google Analytics

Web analysis (anonymized, with opt-in)

 

Google Tag-Manager

Central management of tracking tags

 

Google Web Fonts

Unified display of fonts (Web Fonts)

 

Google Ads

Google online advertising program

USA

Only with consent

Linkedin Insight Tag

Web analysis for collecting information for LinkedIn ad campaigns

USA

Only with consent

 

Newsletter

You can subscribe to our newsletter. We collect your e-mail address and voluntary information such as first name, last name, or place of residence. Registration is via double opt-in. You can unsubscribe at any time via the unsubscribe link or by e-mail to hello@beunity.io

 

Contact Forms

If you contact us via a form or e-mail, we use your data exclusively to process your request. The data is processed via our provider Help Scout and sent via Gmail.

 

Social Media

We maintain profiles on the following networks:

  • Facebook (Meta)
  • Instagram (Meta)
  • LinkedIn
  • Twitter (X)

 

When visiting these platforms, the respective privacy policies of the providers apply. We have no influence on their data processing.

 

Data Transfer to Third Countries

Some of our service providers are located outside Switzerland or the EU (e.g., in the USA). In these cases, we ensure appropriate safeguards under Art. 44 ff. GDPR and revDSG (e.g., EU Standard Contractual Clauses).

 

Retention Period and Deletion

Personal data is stored only as long as necessary for the respective purpose or as required by statutory retention periods. Afterwards, the data is routinely deleted.

 

Your Rights

Overview of Your Rights

You have the following rights under the EU General Data Protection Regulation (GDPR) and the revised Swiss Data Protection Act (revDSG):

 

  • Right to access personal data stored about you
  • Right to rectify inaccurate or incomplete data
  • Right to erasure (“Right to be forgotten”)
  • Right to restrict processing
  • Right to data portability
  • Right to object to certain processing activities
  • Right to withdraw consent
  • Right to lodge a complaint with a competent supervisory authority

 

Legal Basis

Detailed information on these rights can be found in the respective legal texts:

  • Chapter III of the EU General Data Protection Regulation (GDPR) on EUR-Lex
  • Revised Swiss Data Protection Act (revDSG)

 

Complaint / Legal Remedies

You have the right to lodge a complaint with a data protection authority –

  • In the EU under Art. 77 GDPR
  • In Switzerland under Art. 15 revDSG 

To exercise your rights, please contact: datenschutz@beunity.io 

You have the following rights under the EU General Data Protection Regulation (GDPR) and the revised Swiss Data Protection Act (revDSG):

  • Right to access personal data stored about you
  • Right to rectify inaccurate or incomplete data
  • Right to erasure (“Right to be forgotten”)
  • Right to restrict processing
  • Right to data portability
  • Right to object to certain processing activities
  • Right to withdraw consent
  • Right to lodge a complaint with a competent supervisory authority

 

Data Security

We implement appropriate technical and organizational measures (TOM) to protect your personal data against loss, misuse, unauthorized access, or disclosure – according to the current state of technology and legal requirements (GDPR, revDSG).

These measures include, in particular:

  • Encryption of all data transmissions using TLS (Transport Layer Security)
  • Access restrictions via role-based permissions
  • Firewalls, security updates, and regular system checks
  • Logging and monitoring of security-relevant events

The protective measures are continuously reviewed and adjusted as needed to ensure an appropriate level of security.

 

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